SEO Analyst
Feb 2026 to present · RemoteEnd-to-end operation for e-commerce and service clients. The monthly cycle runs from audit to report: medium- and long-term planning, execution, measurement, and prioritisation of next steps.
E-commerce platform migration completed without significant traffic loss and with a complete technical SEO structure. Search Console clicks held steady and average position improved from 5.94 to 5.60.
SEO for a pet retail chain operating in a single state, competing on the national SERP against the sector's national leaders with over 45,000 keywords each. The account sustains 5,456 ranking keywords, several of them in first position.
Nine products from that account placed as first-position citations inside AI Overviews, driving 2,737 visits in a month, with substantial opportunities for new products to capture top positions in the coming months across search volumes exceeding 100,000/month.
Growth of 176% in impressions on the optimised pages of a fashion client, against 28% for the control group, with average position moving from 4.7 to 2.9 and one category going from position 39 to 2.4 on the SERP.
Technical consolidation of an 11,896-URL catalogue generating impressions with a Health Score of 97 out of 100.
Pillar page architecture for a surfaces client, anchored in real search volume combined with a content strategy.
Content published on the category pages of a fashion e-commerce, with growth proven across comparable Search Console windows: 121% in weekly impressions site-wide and 154% on the treated pages. The strongest page rose 1,663% in impressions and went from 62 to 261 ranking keywords over a 3-month period.
Audit of an e-commerce catalogue of 14,833 products spread across 447 flat categories, and the design of its reorganisation into 12 departments and 46 subcategories. The following cycle closed with organic sessions up 13.7%, purchases from 16 to 31, and revenue up 148.9%.